Why Sensitivity Matters Many people who are interested in the things I talk about here on my blog (finding your purpose, making money following your passion, following your intuition, living magically, etc) are highly sensitive people– like me. If you think you might be a highly sensitive person too, this article will help you discover and honor this trait–whether it’s in yourself or someone else. So why is this trait so important? Well sensitives are different—not just any job is right for us, and we are uniquely wired to serve the world in a way that is different from the rest of the population.